Cultural consultancy

Whether you’re planning a global product launch, building brand awareness or increasing international sales, you must first consider the market and audience you are targeting – their mindset, cultural sensitivities and etiquette.

Fresh cultural insight
Our cultural consultancy service is designed to help you avoid the potential pitfalls of marketing your product or business in a foreign market. With a network of contacts in many of the countries across the globe, we can give you sound local knowledge and cultural advice to make your international campaign a complete success.

We can help with:

	Brand name checking		Cultural sensitivity and impact
	In-country practice and procedure		Word associations, slang and double meanings
	Demographic inclusion/exclusion		Localisation considerations

To find out how our cultural consultancy service could help your business, give us a call on 0845 3883 524 or send us an email.